RED BULL

RED BULL

Hi, everyone today I have time to read some journal .. This journal talked about how to create and desire a message to attract the audiences in the public by Kirk Hallahan theory. It reminds me of some company in Thailand to be the world famous. That "RED BULL" 

                                   

So, now I think everyone know Red Bull from Thailand and have main product is Energy drink But.. you know? In Thailand have many brand about Energy drink and Red Bull is not best seller in Thailand but.. why can success than every brand in worldwide. I think because Red Bull have vision the key for can make Red Bull success is PR. Red Bull has a diverse international marketing campaign. The numerous activities range from extreme sports like mountain biking, BMX, motocross, windsurfing, snowboarding, skateboarding, kayaking, wakeboarding, cliff-diving, surfing, skating, freestyle motocross, rally, Formula 1 racing, and breakdancing to art shows, music, and video games. The company has a huge focus on brand management and ownership allows it to completely control how its brand is associated with that sport everyone can know brand Red Bull easily.

                                        

Moreover, Red Bull make opportunity for themselves by join with many extreme activities for world recode in Guinness book. I think that good for PR everybody around the world can see logo and see word "Red Bull"

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